Yes, you can absolutely set up a way for customers to "book in advance" (often referred to as pre-orders or pre-sales) for digital products on your Shopify store, but you will need to use a third-party app from the Shopify App Store.
Shopify's core functionality for digital products focuses on immediate delivery, so you'll need an app to manage the pre-order process, including payment and scheduled fulfillment.
How to Set Up Advance Booking/Pre-Orders for Digital Products
You'll typically need to use one of two types of apps, depending on the nature of your digital product:
1. Pre-Order Apps (For Digital Downloads)
These apps are designed to allow customers to purchase a product that is not yet released or immediately available.
Functionality: They replace the standard "Add to Cart" button with a "Pre-Order" button.
4 Payment: Many allow you to collect full payment upfront or even a partial deposit.
5 Fulfillment: You would then use a separate digital download app (like Shopify's Digital Downloads or a third-party alternative) to deliver the actual file to the customer on or after the release date once the pre-order app processes the order as complete.
App Examples: Search the Shopify App Store for "Pre-Order" apps like PreOrder Me, WOD: PreOrder Now, or others.
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2. Booking/Appointment Apps (For Digital Services/Events)
If your digital product is an experience or a service that is "booked," such as a webinar slot, a virtual coaching session, a consultation, or an online class, you'll need a booking/appointment app.
Functionality: They integrate a calendar and time-slot selector into your product page.
Booking: Customers can "book in advance" for a specific date and time.
Digital Integration: Many of these apps can integrate with tools like Google Calendar or Zoom for scheduling and delivering the digital service.
App Examples: Search the Shopify App Store for "Booking" or "Appointment" apps.
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In short, look to the Shopify App Store and search for "Pre-Order" for future downloads, or "Booking" for scheduled services.